Cookie Policy

Last updated: 2026-05-02 | Version 1.3

Plain-language summary: We use cookies and similar technologies to make our services work, understand how they’re used, and improve your experience. You can control which cookies we set through our cookie consent banner. We use Plausible Analytics — a privacy-first analytics service that does not collect personal data. We do not use cookies for cross-context behavioural advertising without your explicit consent.

1. What Are Cookies

Cookies are small text files stored on your device by your web browser when you visit a website. They allow the website to remember your preferences, authenticate your session, and understand how you interact with the service.

2. Types of Cookies We Use

2.1 Necessary Cookies

These cookies are essential for the Service to function properly. They enable core functionality such as security, authentication, and network management.

g4_session: Session authentication. Duration: Session / 30 days.
__Host-csrf: CSRF protection. Duration: Session.
g4_consent: Cookie consent preference. Duration: 365 days.

2.2 Analytics Cookies

We use Plausible Analytics, a privacy-first analytics service that does not use persistent cookies and does not collect any personal data. Plausible tracks aggregated page views, referrers, and browser information on an anonymous basis.

2.3 Preference Cookies

g4_theme: Theme preference (light/dark). Duration: 365 days.
g4_locale: Language preference. Duration: 365 days.

2.4 Marketing Cookies

We use these cookies only with your explicit consent to deliver relevant advertisements and track marketing campaign effectiveness.

_gcl_*: Google Ads conversion tracking. Duration: 90 days.
_fbp: Facebook/Meta advertising. Duration: 90 days.

3. Third-Party Cookies

Plausible Analytics: Privacy-first analytics (Analytics).
Stripe: Payment processing (Necessary).
Cloudflare: CDN and security (Necessary).
Google Ads (with consent): Advertising conversion tracking (Marketing).
LinkedIn (with consent): Advertising conversion tracking (Marketing).

4. Cookie Consent

When you first visit our website, we display a cookie consent banner that allows you to Accept All, Reject All, or Customize which categories of cookies to accept. Your consent preference is stored in the g4_consent cookie and persists for 365 days. You can change your preferences at any time by clicking “Cookie Settings” in the footer.

5. Managing Cookies

You can manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our Service.

6. Do Not Track

Our Service does not currently respond to “Do Not Track” (DNT) signals. We will update this policy once a standard for DNT responses is established.

7. Changes

We may update this Cookie Policy from time to time. Material changes will be communicated via email or in-product notification.

8. Contact

If you have questions about our use of cookies, please contact us at privacy@g4.business.